The Record Label S Role In The Music Industry
Record labels are companies that market recorded music and corresponding videos. They engage in a wide range of functions in the music industry, including new artist recruitment and development (known as A&R, which stands for artis and repertoire), music publishing, and copyright enforcement. Marketing is one of a record label’s most important functions, as public awareness of their brand and associated artists is the way it makes money. Record label logos and their contact information once figured prominently in the center of vinyl records, which is how labels such as Arista, Capitol, and Epic became household names....