In Person Cold Calling Strategies
Before voicemail and email became part of everyday life, many salespeople preferred to visit prospects in person instead of calling them on the phone. This is known as in-person cold calling or in-person prospecting. In-person visits aren’t as common today, but they can still be a valuable technique in B2B sales. If you’re the first salesperson who has stopped by a particular office, the novelty can help you get your foot in the door....